http://www.dictionary.com/browse/shill
"verb (used with object)
4. to advertise or promote (a product) as or in the manner of a huckster; hustle:
He was hired to shill a new TV show."
http://www.dictionary.com/browse/shill
"verb (used with object)
4. to advertise or promote (a product) as or in the manner of a huckster; hustle:
He was hired to shill a new TV show."